{"id":1341,"date":"2026-08-28T10:58:24","date_gmt":"2026-08-28T03:58:24","guid":{"rendered":"https:\/\/hangkangdra.com\/?p=1341"},"modified":"2026-09-14T13:58:46","modified_gmt":"2026-09-14T06:58:46","slug":"aseans-new-intellectual-property-strategy-what-businesses-need-to-know","status":"publish","type":"post","link":"https:\/\/hangkangdra.com\/ko\/aseans-new-intellectual-property-strategy-what-businesses-need-to-know\/","title":{"rendered":"ASEAN\u2019s New Intellectual Property Strategy: What Businesses Need to Know"},"content":{"rendered":"

ASEAN has adopted a new five-year intellectual property roadmap aimed at strengthening IP protection, encouraging innovation and helping businesses make greater commercial use of their intellectual assets.<\/strong><\/p>\n

The ASEAN Intellectual Property Rights Action Plan 2026\u20132030 (AIPRAP 2030)<\/strong> was adopted in December 2025 as ASEAN\u2019s strategic roadmap for intellectual property. The plan aims to strengthen the region\u2019s IP ecosystem and position intellectual property as an important driver of innovation, enterprise and inclusive growth<\/strong>.<\/p>\n

The new strategy comes as Southeast Asia\u2019s economies become increasingly driven by technology, digital businesses, creative industries and cross-border trade. For businesses operating across ASEAN, developments in regional IP policy could therefore have practical implications over the next five years.<\/p>\n

A stronger focus on IP as a business asset<\/h2>\n

A key feature of AIPRAP 2030 is its emphasis on moving beyond IP protection alone.<\/p>\n

The roadmap includes measures to facilitate IP asset creation, management and commercialisation<\/strong>, encouraging businesses and innovators to make greater economic use of their intellectual property. This can include licensing, technology transfer and other forms of commercialisation.<\/p>\n

This approach reflects a broader understanding of IP as more than a legal right. Patents, trademarks, designs and other intellectual assets can contribute directly to business growth, competitiveness and investment.<\/p>\n

Greater regional cooperation<\/h2>\n

Businesses operating in several ASEAN markets often have to navigate different national IP systems and procedures.<\/p>\n

AIPRAP 2030 therefore places emphasis on harmonising regulatory frameworks and advancing regional IP platforms and institutions<\/strong>. The objective is not to create a single ASEAN IP law, but to improve cooperation and make the region\u2019s IP systems more connected and effective.<\/p>\n

The ASEAN IP Register is one example of this regional cooperation, providing access to IP information across ASEAN and supporting businesses and IP professionals in researching regional IP rights.<\/p>\n

Enforcement and respect for IP<\/h2>\n

The strategy also places attention on IP compliance and enforcement<\/strong>.<\/p>\n

ASEAN has identified the need to foster a stronger culture of respect for intellectual property while improving mechanisms for compliance and enforcement. This is increasingly relevant as businesses face infringement not only in traditional markets but also through digital platforms and online commerce.<\/p>\n

Technology and innovation<\/h2>\n

Technology is another important part of the regional IP landscape.<\/p>\n

ASEAN and WIPO have been working together on initiatives supporting innovation and technology networks in the region. In 2026, WIPO reported on efforts to strengthen the ASEAN Technology and Innovation Support Centre (TISC) network<\/strong>, linking these activities to the broader ASEAN IP framework.<\/p>\n

For businesses and researchers, this reflects the growing importance of IP support in developing, protecting and commercialising new technologies.<\/p>\n

What does this mean for businesses?<\/h2>\n

AIPRAP 2030 does not immediately replace the national IP laws of ASEAN member states. Instead, it establishes a regional direction for cooperation and development<\/strong>.<\/p>\n

Businesses operating across Southeast Asia should nevertheless consider:<\/p>\n